Should we be on TikTok? And if so, how can we make it work for us?

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Should we be on TikTok? And if so, how can we make it work for us?

March 31, 2023 @ 11:00 am - 12:00 pm


Watch the webinar here:



The Space, in association with Arts Council England is hosting a webinar for arts and culture organisations and individual artists who are thinking about whether to use TikTok, or who want to boost their current reach.

In just a few years TikTok has become huge. Its super-simple content production tools are game-changing, research suggests it’s on track to overtake YouTube as the most watched social media platform, and for many of TikTok’s typically young users, it’s the go-to destination for entertainment.

So if you aren’t already on TikTok, should you be? And if you are, what can you do to get your content to the people you want to connect with?

In this webinar,  The Space Associate Amrit Singh looks at the pros and cons of the platform. He identifies trends in use and engagement, and share ideas of what to think about if you’re considering it in your social strategy. He draws on his own experience and the work of others to illustrate what you can do to give your content the best possible chance of success.


More about Amrit

Amrit Singh (@mrasingh) is a multi-award winning artist, content creator and mentor from Birmingham. With over a decade of experience working in the design and advertising industry, Amrit has worked with top companies around the world delivering first class design, digital initiatives and has led successful campaigns.  He’s the creative director at Rebel Creatives, a content creation agency and training provider specialising in short-form and live video content.