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Creating short-form content for social media

Start Time:
14/10/2021, 11:00am
End Time:
14/10/2021, 12:30pm
Location:
online

About the event

As part of the 'Culture in Quarantine' initiative, we are hosting two webinars in collaboration with Unlimited.

How to use short-form content to make an impact on social media.

Are you trying to work out what would be your best short form content for Facebook or Twitter? Wondering which platform to use, and whether it’s worth trying TikTok or Instagram Reels?

Hosted by The Space and Unlimited, in association with Arts Council England, the webinar will answer these questions and more with focused conversations and a Q&A session.

Our speakers will offer fundamental dos and don’ts around developing and sharing great short form social media content that can help raise your profile and build an online community. We’ll look at ways in which we can cut through the noise in a busy environment and at the key principles around creating effective sustainable short form content.

We’ll cover:

  • What trends are we noticing, and what can we learn from these?
  • What might success look like for you?
  • Key principles and tips for great short form social content.
  • Practical tips on creating, or using existing, content within current constraints.

Host

Rob Lindsay
Rob is The Space Head of Programmes, advising organisations on digital production and audience engagement. Having working in arts and broadcast for over fifteen years, including with BBC Three and Birmingham Royal Ballet, Rob focuses on audience responses, and making social videos that work.

Contributors will include:

Amrit Singh
Amrit is a multi -award winning artist, content creator and mentor, specialising in short form and live video content. Due to the popularity of his live streams, Amrit was chosen as one of ten Twitter Live ambassadors, leading to collaborations on a number of high profile branded campaigns.

Angie McFarlane
Angie is an experienced digital content and marketing specialist working with arts, media & lifestyle brands to build digital skills and reach wider audiences with the creation of engaging digital content.

Mark Steadman
Mark is a podcast producer, consultant and coach, who made his first podcast in 2004. He runs Origin, a podcast studio helping lead the next generation of thoughtful, creative people of purpose in using their voice to make a positive change in the world.

Further details

This event will be hosted on Zoom, you will be able to access the event via a link that will be sent to you by Eventbrite.
The webinar will have captions, a BSL interpreter, and live scribe.
This session will be recorded and available online at a later date.